The Ultimate Guide To Going Viral On TikTok

The Ultimate Guide To Going Viral On TikTok

This article has an extended list of useful materials, such as hook ideas, call-to-actions & best practices that can help increase your chances of going viral.

You can leverage these resources regardless of whether you have a personal or a business account. 

Content Table:

• How to maximize your video views on TikTok;
• 10 Trending Opening Hooks You Should Use!
• How to discover fresh TikTok trends;
• Tools to find the most popular trending songs;
• 10 Powerful Call-To-Actions;

How to maximize your video views on TikTok

Did you know that each video shared on TikTok is really labeled and placed into a category using a variety of clever techniques? Even if your video has no title or hashtags, the system still assigns it to a niche.

TikTok listens to your videos.

On TikTok, the words you use truly control how widely distributed your video is. In order for your material to be relevant, TikTok wants to make sure that there is a community for it and that the right people are interested in it.

This means that you must use as many keywords related to your topic as you can in your TikTok videos. So that the system can appropriately classify them.

But does this imply I'm no longer required to use captions or hashtags?

No! When you’re using captions and hashtags on your videos, you’re simplifying the process of categorizing them where they should belong.

“Adding hashtags to your video captions can help you get your content in front of TikTok users who aren’t already following your brand. When you use a hashtag relevant to the content of the video, you could attract people who are already interested in the topic.” Said SproutSocial in an article.

Because the algorithm can't be certain whether your videos are genuinely relevant for the niche or not, a video with no hashtags and no captions will be categorized with more difficulty and will be displayed to the community less.

Incorporate the appropriate hashtags, titles, and captions when introducing new video themes to your content in order to improve prediction. You should also use the appropriate terminology throughout the video.

SproutSocial also mentioned that “Hashtags on TikTok work just like they do on platforms like Instagram and Twitter. Adding a certain hashtag to a video will make the content discoverable when someone searches for the hashtag. This allows users to join in on trending or relevant conversations using the right hashtags.”

The algorithm will classify your video to the proper niche and display it to the appropriate audience the better you describe what's in it. As a result, be careful to include the related hashtags, captions, and a lot of keywords in your actual video.

As you have seen, what you say in your TikTok videos is as important as what hashtags you use in your description and what music you use.

But how you start your video is just as important. Hooks are a key component of the structure of the video. Let's get a better understanding of what they are, as well as a list of trending hooks you could use. 

13 Trending Opening Hooks You Should Use

What is a hook?

The hook is the eye-catching element that draws viewers into your video. It starts in the initial seconds of the video and establishes the tone for what follows. A promise, a question, or a visual could serve as your hook.

As eCompath said “A hook is something that piques your audience’s attention. It’s a challenge to capture the audience’s interest on TikTok in less than a few seconds, so your hook should be effective enough to make viewers stick until the end of your video.”

How you open your TikTok video is crucial, so you must introduce a hook within the first 3 seconds to capture their attention. Avoid an unnecessarily long intro that’s full of fluff.

“If your hook is interesting enough, people will like it and engage with your post. Then TikTok will push your video to a larger audience. Before you know it, it’s gone viral. How does that sound?” eCompath said in an article.

Here are some examples you could use and adapt for your message.

13 Trending Opening Hooks You Should Use!

• Want to double your [...] on [...]? This is how you do it.

• This is why your [...] isn’t working.

• Here’s a tip from a professional [...] that can save you a ton of [...].

• If you work with [...] you need to see this.

• This is why your [...] isn’t working.

• There's 1 [...] hack you are not using but absolutely should.

• Here’s an [...] hack for [...] on a budget.

• I wish I knew about this [...] tip sooner.

• [...] revealed some shocking new data.

• 3 reasons why [...] won’t work.

• This is the story of [...]

• What would you do if you knew [...]

• I never knew the impact of [...] until [...]

P.S: Although list hooks and hook templates are trendy, your stories can function as hooks on their own. By skipping the story's introduction and jumping right into the conflict or climax, you can capture your audience's interest.

Trends on the platform are a great way to go viral, and we’re going to show you where to find them.

How to Discover Fresh TikTok Trends

What are TikTok trends?

A TikTok trend can be a hashtag, sound, dance, or challenge. Trends can also be formed by how you edit a video.

Put simply, TikTok trends are a collection of short videos that are grouped using popular hashtags, songs, or sound effects. New trends keep popping up every day, and it is part of the reason why TikTok is one of the most creative and entertaining social media platforms.

Pro-tip for businesses: Discovering new trends and engaging with them can help boost your organic growth on the platform.

Quick steps you need to take to find fresh TikTok trends.

A short guide on how to possibly find what’s trending on TikTok at the moment.

‍Step 1. Go to TikTok Search

Step 2. Type: Trend Alert

Step 3. Switch to “this week”

Engaging with what’s trending on TikTok shows the brand has a grasp on how to relate to its audience and also gives people a chance to get to know their brand better. Trends can boost marketing performance organically, as trending content is highly relevant to users and improves the chances of the content being shown on the For You page.

A great way to keep your audience engaged is to also hop on your specific niche’s trends.

Aside from manually searching and discovering trends on the platform, TikTok has a lot of resources that can help users find trending information, such as songs and hashtags.

Here are our two favorite tools that provide users with all the statistics they need to know about what songs are trending on the platform.

Tools to Find the Most Popular Trending Songs

TikTok is currently the social media platform with possibly the greatest influence on music. Is the go-to platform for music promotions. TikTok is a crucial tool for record labels and musicians to promote their work because they get to announce their launch to a much larger audience than other platforms.

Even if a song has been outside the mainstream for a long time, it might nevertheless rise naturally on the app because of people and shares.

Additionally, marketers will pay influencers to promote a song, which will encourage a flurry of user-generated content from the fans.

As “The Conversation” said in an article: “Love it or hate it, TikTok is changing the music industry.“

1. TikTok Creative Center

The TikTok Creative Center is a complete tool for users. Get the inside scoop on the trending topics on TikTok as well as the top hashtags, music, producers, and videos in your area.

The goal of Trend Discovery is to motivate you, keep you informed, and help your upcoming TikTok videos be as successful as possible.

To find out the most popular songs on TikTok, go to the TikTok Creative Center and simply scroll down to songs. As easy as that!

Here you will find the most popular songs within the region and timeframe you selected. 

Plus, you can see a ranked list of songs that are growing at a significant rate.

The TikTok Creative Center is available to you by TikTok itself and is entirely free. So why not give it a try?

2. TrendTok

The best app for trends and sounds is TrendTok AI. Be the first to jump on viral trends by joining the top influencers who are utilizing TrendTok analytics to develop their accounts.

You can follow, find, and forecast social media trends with the aid of TrendTok. With the help of these analytics, you may identify trends early on and use them to expand your account and make popular videos.

1. Simply launch the app to learn about the most popular music and trends.

2. Next, you just need to press on “Top Sounds”
   

And that’s it. The most popular songs and sounds from around the globe can be found there.

Easily save the trending sounds and music you like when you’re ready to use them.

The trends on TikTok make up a sizable portion of the platform. From the Savage dance to the popular feta spaghetti recipe, there are trends in almost every imaginable area.

We will end this article, exactly how you should end a video, with a list of call-to-actions. Especially if you’re a business that’s creating content on TikTok, you should definitely have a strong and compelling call to action.

10 Powerful Call-To-Actions

A call to action is an invitation for a user to take some desired action. You often see call-to-action examples in persuasive writing.

According to The Balance Small Business “A call to action (CTA) is a statement designed to get an immediate response from the person reading or hearing it. (...) Whether that's buying or simply requesting more information—the problem could be a faulty or non-existent call to action..”

Here’s a list of some of the best and most engaging call-to-actions out there.

• Save this video so you can refer back in future
• Save this video to keep it in mind
• Save this for later
• Hit ‘Save’ so you can come back to this later
• Save it, so you don’t forget!!
• Share with someone, who…
• Share it with someone who needs to hear this today
• Send this to someone who can relate
• Send to someone who needs to hear this
• Share so others can learn too

Final thoughts

There are many puzzle pieces involved in becoming viral. And in this article, we’ve presented you the most important pieces in our opinion to keep your chances high, regardless of having a business or a personal TikTok account. Make sure to always give 110% , and things may just happen overnight. 

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