IGC vs UGC
In this article, we will be discussing the major differences between IGC and UGC, and present a smarter way to leverage content creation to minimize ad costs.
September 16, 2022
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In this article, we will be discussing the major differences between IGC and UGC, and present a smarter way to leverage content creation to minimize ad costs.
UGC is becoming a strategic marketing tool for many brands. 89% of marketers say UGC is crucial to their brand, according to Content Marketing Institute.
Brands have started using UGC, or user-generated content, on the platform to increase traffic, increase awareness & boost conversion to their TikTok pages.